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Some of our work
Image Description

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Image Description

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt
ut labore et dolore magna aliqua. Ut enim ad minim veniam.

Image Description

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ut labore et dolore magna aliqua. Ut enim ad minim veniam.

I LOVE SPICE

 

DATE: 2015

Product: Spice

TYPE: Retail FSU

The Challenge

‘I Love Spice’ is a new entrant into the spice market in South Africa. The spice category is highly competitive with limited shelf space within retail outlets. New products are up against well established brands. Creating sales from just shelf space alone is a challenge.

I Love Spice needed an FSU to:

  • Alert the shopper to the new range in the spice category.
  • Showcase the entire range of spice blends available.
  • Merchandise the range adjacent to complementary produce to stimulate trial impulse purchase.
  • Fit into a variety of retail environments.
  • Offer a lifespan of at least a year in trade.

Their packaging is unique, simple and fresh. This Free Standing Unit reflects this and more importantly, grabs the shoppers attention by delivering a simple message.

The Solution

Our design team developed a stackable Free Standing Unit (FSU) to accommodate all the varieties of the ‘I Love Spice’ range. The unit is simple with a header that delivers the excellent branding.

The unit is flat-packable, easy to assemble and fast to install. This guarantees 100% execution in trade.

These guys are AMAZING, 400% ROI in just a month, with their help in redesigning our web presence. Highly recommended!
STEVE WORKS, CEO - FRUIT